Wednesday, 25 April 2018

Keep It Twisted with Twisted Sista - Sponsors of Beauty in Dubai 2018



“KEEP IT TWISTED”

TWISTED WHO?
Curated by a salon owner and stylist from London, Urban Therapy’s Twisted Sista is the only salon inspired collection designed to maintain and protect, natural, curls coils, kinks and waves. 
Formulated to seal in moisture, define curls and control frizz, Twisted Sista provides salon performance products for curlies to maintain and create on trend styles at home.
Whether it be curl definition, curl elongation, twist outs, puffs, curly buns etc. the Twisted Range has styling solutions to create fashion forward styles.

TWISTED HOW?
Characteristically curly hair is prone to being dry, due to sebum not being able to travel down the hair from root to tip. Twisted Sista is formulated to combat dryness with its ultra-moisturising formulation that contains 3 key ingredients; almond oil, coconut oil and avocado oil. This restorative blend hydrates, strengthens and creates frizz free styling.

Coconut oil: 
Rich natural source of vitamins, minerals and nutrients and fatty acids, known to be nourishing.  Keeps your hair strong, prevents split ends, controls frizz adds lustre resulting in healthy shiny hair.

Almond oil: 
Contains a host of vitamins including vitamin B, C and E, protein, fatty acids and minerals which seals in moisture, prevents, strengthens hair, promotes hair growth and adds amazing shine.

Avocado oil: 
Contains saturated contents even higher than olive oil.  It is lightweight with vitamins A, B, D, E, protein, amino and folic acids. It also has natural humectant properties and is a natural SPF to protect hair from “sun” environments.


TWISTED WHAT?
Products in the range are designed to create a healthy hair regimen for hair maintenance and styling. 
The Twisted Sista product squad includes:

-      Luxurious Clarifying Shampoo: 
Purifies hair and scalp while adding moisture. Leaves hair with soft texture and shine. Sulphate free.

-      Intensive Leave-in Conditioner: 
Provides maximum hydration for curls. Feeds life back into parched hair. Detangles.

-      30 Second Curl Spray: 
Refresh curl and see the effects in 30 seconds. Curls are awakened, sealing in moisture and shine whilst taming frizz.

-      Curl Perfection Crème Gel: 
Define and elongate curls with the perfect amount of moisture and hold. Soft, crunch-free curls.

-      Curl Activator Crème: 
Puts life back into limp lifeless curls and coils. Delivers volume bounce and curl definition.

-      Amazing Dream Curl Cream Gel: 
Formulated to stimulate the natural definition of curls adding moisture and shine. Provides a crunch less hold whilst elongating curls and providing moisture.

-      Nourishing Sleek Edge Gel: 
Lightweight, flake free, nourishing gel. Hydrates hair, seals split ends, tames fly-aways and provides sleek finish.

TWISTED FACTS

FREE FROM: 
SULPHATES • PARABENS •PHTHALATES •GLUTEN

Seals in moisture and detangles
Repairs dry hair to prevent frizz
Blended essential oils to promote growth
Elongates curls and shortens drying time
Colour safe

HAIR TYPES: 
Curly, wavy, coily

STOCKISTS: 
Available in selected stores

LAUNCH: 
MAY 2018

Twisted Sista are Sponsors of Beauty in Dubai 2018
Catch them speaking and showcasing at the "Beauty in Dubai Global Networking Soiree" at Sho Sho's Lounge, Emirates Financial Towers on 10th May 2018 from 6pm Get Tickets

For Press information please contact: 
traci@averyro.com   
                
                    

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